fusionHR’s operational delivery of its services and products is based on a client-focused and service-oriented business approach. The company views customers as business partners and undertakes technical assignments and service provision in a collaborative manner that allows for both the client and fusionHR to work closely together in arriving at workable solutions to problems. In this way, both entities are clear about how the other operates, risk is managed more effectively as there is trust and understanding on both sides and repeat business tends to be a result. This “way of doing business” is critical to fusionHR’s success as business volume is largely generated from “add-on” business and so being familiar with clients’ needs is crucially important if customized solutions are to be devised and sold.